Portfolio

	University of California Berkeley Foundation The official online community for trustees of the University of California Berkeley Foundation. Responsible for: •Leading the development a dynamic, data-driven site for Foundation trustees •Building and maintaining project plan •Conducting user investigation and user testing •Writing functional requirements document
	@cal, great minds online The official online alumni community for the University of California, Berkeley. Responsible for: •Developing strategies for meeting business objectives •Relationship management with the project's 17 campus partners •Assisting in the development of a business plan for Cal's online services •Moderating forums and developing community policies •Leading the development of more than 450 dynamic screens and the launch of the community •Conducting user investigation and user testing •Serving as project manager of the day-to-day work on @cal
	E.Piphany Goal: To rewrite existing interface copy for the corporate website. Business objective: Write clear, concise content to improve the usability of the site. Duties: Recruit and manage contractors for all phases of work, including creating the content inventory, writing, and editing the copy.
	Microsoft, United Kingdom Goal: To develop a unified site for providing customer support for Microsoft's IT customers in the United Kingdom. Business objective: Bring together disparate back end systems in one user interface that allows users to easily access customer support options. Duties: Working with Microsoft team to define requirements; working with design team to create new portal design and interior pages.
	Solistica Goal: Develop a brand and create an online marketplace for a logistics and transportation services company based in Monterrey, Mexico. Business objective: Define and create brand. Use website to meet new and emerging employee and client needs. Duties: Worked as content producer and assisted with presentation materials for a branding workshop.
	City of Houston Goal: To simplify and reorganize the City of Houston's portal page. Business objective: Improve the usability of the portal page so Houston residents would use the city's online services to access city information. Duties: Redefined the information architecture of the page and rewrote the content on the portal.
	Verizon Goal: Create a conceptual prototype for use during internal corporate demonstrations. Additional details not available because of non-disclosure agreement. Business objective: Prototype would demonstrate a new product and service for managing several types of communications through one device. Duties: Wrote and edited content.
	Motorola Goal: Create a consistent internet experience for Motorola employees developing website design and content. Introduce editorial best practices to the Motorola content process. Business objective: Create a standard for the online Motorola brand. Duties: Developed online style guide, voice guide, and an editorial calendar. Wrote and edited content.
	Decide.com Review of Nokia 8860 Phone filtering the hype about wireless web Shopping for a Wireless Web Phone PDF Comparing Wireless Data Plans PDF A Simpson Family Holiday PDF
	Health Coordinated Gallup poll on medical ethics PDF Reported on tattoos for A Body of Art PDF Wrote book review of The Quiet Ear
	Nurseweek\|Healthweek •Interview with C. Everett Koop, former Surgeon General of the United States. •Wrote feature article about Heart to Heart, an American volunteer group providing cardiac care to Russian children •Interview with Donna Shalala, former Secretary of Health and Human Services •Wrote You're Carded, a news story about unique healthcare IDs •Interview with Mary Mundinger, dean of Columbia University School of Nursing •Interview with Winnie Smith, author of American Daughter Gone to War: On the Front Lines with an Army Nurse in Vietnam